The things people ask first.

Start the 28 Day Stress Reset in the Soma app. Day 1 is free, then Premium comes with a 7-day free trial. If you would rather start with no card at all, the 14-Day Affirmation Course is free: two minutes a day. Not sure which suits you? Book a free 30-minute intro call with Sam.

Sam's 28-day meditation course inside the Soma app. Day 1 is free for everyone. The rest of the course is part of Premium, which you can try free for 7 days before you pay anything.

Two minutes a day of affirmations for fourteen days, led by Sam, in the Soma app or your browser. No card needed. It is the gentlest way in, and it builds the daily habit before you learn the technique.

Base is the daily toolkit: the full affirmation library, guided meditations, journaling, mood tracking and streaks. Premium adds the full course library, including the 28 Day Stress Reset, live group meditations with Sam twice a week, and priority support. Plans and prices are on the app page.

Yes. This is designed for busy, sceptical minds. Thoughts are part of the process, not a sign you are doing it wrong. You are not trying to force your mind blank or concentrate on anything. By the end of the training, everyone gets it.

Yes. The course takes people from no experience at all through to a self-sufficient daily practice. It is simple and natural, and you feel the benefits from the very first session. It is open to anyone aged 18 or over.

A mantra is a simple sound with no meaning, used as a gentle vehicle to let the mind settle inward. You are given one suited to you. It is what makes the practice effortless, and it lets you keep deepening over the years.

Mindfulness takes effort: you are concentrating on staying present, which is tiring. This is the opposite. You close your eyes, think the mantra gently, and the mind settles on its own. Most apps give you guided sessions to follow. The Hybrid Course teaches you to meditate on your own, with nothing to follow or listen to. The Soma app is where the daily habit and the live group sittings live.

The opposite. People find they are sharper, more driven and more focused, and clearer about what actually matters to them. You get better at the things you care about, not detached from them.

Two twenty-minute sessions take up around three percent of your day, and they change the other ninety-seven. Most people find they get that time back many times over in clarity and energy.

Take the Vedic Hybrid Course. It starts with a private session where Sam teaches you the technique and gives you your mantra. Three short recorded lessons follow over the first five days, then a final one-to-one a week or two later. The one-to-ones are in person in Lisbon or London, or live over video.

The Hybrid Course is a one-off £495, with nothing further to pay to keep the skill, and it includes three months of the Soma app free. The app on its own is a subscription, Base or Premium, monthly or yearly, and you can cancel anytime.

For people who want to go further, Sam runs a twelve-week mentoring programme, one to one and by application, and six-night retreats near Lisbon.